
Earlier today at the Paris Motor Show, Honda officially unveiled the concept version of its upcoming 2010 Insight hybrid. Though labeled a concept, the show car very strongly previews Honda’s upcoming bargain-priced Prius fighter which will be unveiled officially later this fall. In addition to live photos from the show floor, we’ve added several official images to our 2010 Insight gallery.

“The original Honda Insight pioneered hybrid technology in the U.S. and remains a symbol of Honda’s commitment to innovative technology and fuel efficiency,” said Takeo Fukui, Honda CEO. “This new Insight will break new ground as an affordable hybrid within the reach of customers who want great fuel economy and great value.”




Priced below the Honda Civic, this Japanese-built hybrid will carry over much of the hatchback styling from the FCX. Inside, the Insight appears similar to the Prius with a flat floor and large space, as well as a futuristic dashboard.
Although the new Insight will be loosely based on the Fit, it will measure in at 3 inches longer and 1 inch wider than the Fit, which Honda said will also be available with a hybrid powertrain in the near future.
And if those lofty fuel-economy numbers weren’t enough to cause an instant waiting list for the new hybrid, the next-generation Insight will list from under $18,500 – undercutting the Prius by thousands of dollars.
Honda hopes to build 200,000 units annually, with half of that production to be sold in the United States.